Center for Coaching Certification

Coaching is Coaching

coaching is coachingWhat if a coach wants to give advice or their client asks for advice?  During coach training participants learn a significant reason coaching has such a high average ROI, Return On Investment (600%): clients discover their own answers and design their own plan.  If a coach wants to give advice they know to bite their tongue and instead ask questions.  Giving advice is something consultants, trainers, and mentors do and outside the scope of coaching.

What if a coach likes to train?  It is possible to have more than one service that is performed either within the parameters of a job or as a business owner.  For example, coaches often also work in training.  It is the responsibility of the coach/person providing the service to be clear on what the service entails.  If the agreement is for coaching, then during scheduled coaching sessions the coach is the coach and training is inappropriate.  Alternatively, if training is scheduled, then training is appropriate.

What if a coach is also a consultant or mentor?  Much like the response to the above question, ultimately what counts is that everyone involved knows what service role is being offered and utilized.  As an example, when setting up a working relationship, the different services are discussed, the client chooses what they want, and the service is provided accordingly.

What if a coach is also certified to use assessment tools?  Administering an assessment is done in the capacity of someone certified or trained to administer the assessment, or as a consultant.  Coaching happens after the assessment.

Coaching certification includes learning the Code of Ethics and the ethics for coaching state that the coach is to define the roles.  Additionally, the ICF coaching competency on establishing the coaching agreement states: Reaches agreement about what is appropriate in the relationship and what is not, what is and is not being offered, and about the client’s and coach’s responsibilities.  It is therefore the responsibility of the coach to clarify their role or roles and to honor the agreement with a client based on the schedule created.  This means doing the work in keeping with the appropriate role.

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