You’re not coaching, you’re just telling stories!

By Randy Kesterson, www.RandyKesterson.com

Randy Kesterson

During the twenty years I have worked at the Vice President level, my role has included the call to coach members of my team and other extended teams.

My wife Susan and I walk together quite often, and we use the time to catch up on things.  One day Susan, a Certified Professional Coach, asked me how my week had gone.  I told her, with much pride, how I had coached a team member who had come to me with a work related problem he was struggling to solve.  I explained how I had told him one of my best stories which included an explanation of how I had faced a similar problem and had dealt with it.

She stopped in her tracks, looked at me with an incredulous expression on her face, chuckled a little, and said … “you’re not coaching, you’re just telling stories.”

Starting at that moment, I was determined to become a better executive coach.  I am proud to said that I have completed the Certified Professional Coach program at the Center for Coaching Certification and, now armed with a proven executive coaching methodology, I am on the way to becoming a much better coach.

Some of the greatest take-aways I had from the coach training include:

  • Coaching is defined by the International Coach Federation (ICF) as “… a strategic partnership in which the coach empowers the client to clarify goals, create action plans, move past obstacles, and achieve what the client chooses.”
  • A coach is NOT a: counselor, therapist, psychologist, psychiatrist, social worker, advisor, mentor, consultant, or friend.
  • Coaching is client-focused, i.e., it’s all about the client and it’s critical to the coach-client relationship that we adhere to the coaching Code of Ethics.
  • People think, feel, and prioritize differently and we, as coaches, adjust our process to the client’s personality.

What is next for me in my coaching journey?  I plan to work as an executive coach upon retirement from industry.

What I know now that I wish I had known before I started is that being a good coach hinges on being a REALLY good listener. I guess we were given two ears and only one mouth for a reason!

 

Cathy Liska

For content specific to coach training and coaching, guest blog posts are welcome.

Most blog posts here are written or curated by Cathy Liska, Guide from the Side®, CDP, MCC.

Cathy is CEO/Founder of the Center for Coaching Certification, CCC. As Guide from the Side®, she is a sought-after trainer and coach with over 30 years of experience in business management and ownership. Cathy built her diverse team at CCC that includes trainers, customer service, and coaches. She was Co-Leader for ICF’s Ethics Community of Practice, on the Leadership Team for the review and updating of the Code of Ethics in 2024, and active in the Ethics Water Cooler. To ensure she stays current in related areas of expertise, Cathy has earned the following: ICF’s Master Certified Coach (MCC), Certified Coach Trainer, Certified Consumer Credit Counselor, Certificate of Excellence in Nonprofit Leadership and Management, Grief Support Group Facilitator, Certified in the Drucker Self-Assessment Tool, Certified Apartment Manager, Certified Civil and Family Mediator, and Certified in DISC.

Cathy’s clients range from attorneys to corporate executives, government to nonprofit, entrepreneurs to children, under or unemployed to newly retired. She specializes in communication, management, conflict, and leadership. Her personal mission statement is “People.” Cathy is known for her passion to serve others so they achieve the results they want.

Podcast: https://www.coachcert.com/podcast.html

Publications: Coaching Perspectives (a series of books with chapters by coach training graduates) https://www.coachcert.com/resources/recommended-reading/coaching-perspectives-series-by-the-center-for-coaching-certification-and-more.html

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