Coaching for Divergence While Brainstorming

Coaching – GPS for Self-Actualization

How is brainstorming so important to the process of coaching?

Coaching – GPS for Self-Actualization Coaching for Divergence While BrainstormingDivergence is the development in allowing the brain to go in many directions, taking the brain into creativity. Often one reaches to find the “correct answer” so that one passes a test, or to find a known conclusion. According to Nancy Andreasen, a neurologist who studies the brain, creativity is an important portion of the brain which dreams up varied solutions.

As a coach, allowing clients the space and effort to go into their own creative process taps this process. Brainstorming and powerful questions do just that. The more a coach asks powerful questions, the more a client has the opportunity to go into the creative brain function. Because this is not a developed skill in every client, the situation may require the coach to wait a period for answers, allowing a broader spectrum of possibility. If a client continuously has a difficult time with questions, ask the client what will assist with their process.

Coaching Questions for Divergence When Brainstorming:

  • What will it look like?
  • What are the possibilities?
  • In brainstorming ideas, what are you dreaming about?
  • What are some other solutions?
  • Describe different ways of seeing it.
  • What other creative solutions are out there?
  • How will you approach this creatively?
  • Tell me more about it.
  • Let’s brainstorm. Tell me what could be.

The creative process for a client is so vital to the practice of coaching. Giving advice is unethical for coaches. Creating open space for awareness of the client and empowerment gives coaching sessions the opportunity to tap new found recognition and answers within clients.

Cathy Liska

For content specific to coach training and coaching, guest blog posts are welcome.

Most blog posts here are written or curated by Cathy Liska, Guide from the Side®, CDP, MCC.

Cathy is CEO/Founder of the Center for Coaching Certification, CCC. As Guide from the Side®, she is a sought-after trainer and coach with over 30 years of experience in business management and ownership. Cathy built her diverse team at CCC that includes trainers, customer service, and coaches. She was Co-Leader for ICF’s Ethics Community of Practice, on the Leadership Team for the review and updating of the Code of Ethics in 2024, and active in the Ethics Water Cooler. To ensure she stays current in related areas of expertise, Cathy has earned the following: ICF’s Master Certified Coach (MCC), Certified Coach Trainer, Certified Consumer Credit Counselor, Certificate of Excellence in Nonprofit Leadership and Management, Grief Support Group Facilitator, Certified in the Drucker Self-Assessment Tool, Certified Apartment Manager, Certified Civil and Family Mediator, and Certified in DISC.

Cathy’s clients range from attorneys to corporate executives, government to nonprofit, entrepreneurs to children, under or unemployed to newly retired. She specializes in communication, management, conflict, and leadership. Her personal mission statement is “People.” Cathy is known for her passion to serve others so they achieve the results they want.

Podcast: https://www.coachcert.com/podcast.html

Publications: Coaching Perspectives (a series of books with chapters by coach training graduates) https://www.coachcert.com/resources/recommended-reading/coaching-perspectives-series-by-the-center-for-coaching-certification-and-more.html

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