An Authenticity Guide for the New Coach

Necie Black

By Necie Black 

Necie Black

Hey coach! Have you ever found yourself thinking that you knew exactly what a client needed to do to solve their issue?  Or, if they’d just do this (or that) in their life, business or relationship would flow so much smoother?  If you have, then congratulations; you’re human.  For most beginning coaches, it’s normal to feel our expertise or relatable experience gives us the right to offer what we think are perfect solutions for a client’s need.  Perhaps we have good insights, and at the same time giving solutions is not what coaching involves so we must deliver ourselves from the fix-itmentality.

As a new coach, I struggled with a fix-itmentality.  I wanted to do a great job for my client.  I wanted to be perceived as the expert.  I wanted to be known as the coach who got results.  The operative word overall was I, and “I” had to learn to be comfortable and confident in my skills without trying to perform for my client.  This is why authenticity is an important foundation for coaching.  While we may have expert credentials, the client is the expert of their own life and when a coach shows up open and authentic, it’s releases the pressure to focus on our performance.  Whew!  Isn’t that a relief?

Read more in my chapter in Coaching Perspectives VIII, An Authenticity Guide for the New Coach.

Cathy Liska

For content specific to coach training and coaching, guest blog posts are welcome.

Most blog posts here are written or curated by Cathy Liska, Guide from the Side®, CDP, MCC.

Cathy is CEO/Founder of the Center for Coaching Certification, CCC. As Guide from the Side®, she is a sought-after trainer and coach with over 30 years of experience in business management and ownership. Cathy built her diverse team at CCC that includes trainers, customer service, and coaches. She was Co-Leader for ICF’s Ethics Community of Practice, on the Leadership Team for the review and updating of the Code of Ethics in 2024, and active in the Ethics Water Cooler. To ensure she stays current in related areas of expertise, Cathy has earned the following: ICF’s Master Certified Coach (MCC), Certified Coach Trainer, Certified Consumer Credit Counselor, Certificate of Excellence in Nonprofit Leadership and Management, Grief Support Group Facilitator, Certified in the Drucker Self-Assessment Tool, Certified Apartment Manager, Certified Civil and Family Mediator, and Certified in DISC.

Cathy’s clients range from attorneys to corporate executives, government to nonprofit, entrepreneurs to children, under or unemployed to newly retired. She specializes in communication, management, conflict, and leadership. Her personal mission statement is “People.” Cathy is known for her passion to serve others so they achieve the results they want.

Podcast: https://www.coachcert.com/podcast.html

Publications: Coaching Perspectives (a series of books with chapters by coach training graduates) https://www.coachcert.com/resources/recommended-reading/coaching-perspectives-series-by-the-center-for-coaching-certification-and-more.html

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