How do people find a Coach? Part 2

A website, online networking, and publishing articles online have become vital parts of any public relations, marketing, or advertising efforts. Are they personal enough for finding a coach?

As a baby boomer, learning new technologies has been a challenge. The first time I was contacted by someone online about my coaching services, I was surprised. It took me a while to figure out they had found me because of comments I made on a discussion, and that they really liked what I said. That was an eye-opener.

Now I spend time each day learning more, maintaining my ongoing efforts at search engine optimization (SEO) and social media.

As a coach, explore SEO optimization and social media sources. Be available for discussions. Ask and answer questions. Connect with people online. Publish articles and write a blog.

Are you looking for a coach? Read about coaches online. Visit discussion groups, search article sites on topics of interest, explore blog posts. When something resonates, the internet is a great place to learn more about someone so you know if you want to ask about their coaching services.

Given the level of personal discussion with a coach, do you think the internet is a good place to find a coach?

Cathy Liska

For content specific to coach training and coaching, guest blog posts are welcome.

Most blog posts here are written or curated by Cathy Liska, Guide from the Side®, CDP, MCC.

Cathy is CEO/Founder of the Center for Coaching Certification, CCC. As Guide from the Side®, she is a sought-after trainer and coach with over 30 years of experience in business management and ownership. Cathy built her diverse team at CCC that includes trainers, customer service, and coaches. She was Co-Leader for ICF’s Ethics Community of Practice, on the Leadership Team for the review and updating of the Code of Ethics in 2024, and active in the Ethics Water Cooler. To ensure she stays current in related areas of expertise, Cathy has earned the following: ICF’s Master Certified Coach (MCC), Certified Coach Trainer, Certified Consumer Credit Counselor, Certificate of Excellence in Nonprofit Leadership and Management, Grief Support Group Facilitator, Certified in the Drucker Self-Assessment Tool, Certified Apartment Manager, Certified Civil and Family Mediator, and Certified in DISC.

Cathy’s clients range from attorneys to corporate executives, government to nonprofit, entrepreneurs to children, under or unemployed to newly retired. She specializes in communication, management, conflict, and leadership. Her personal mission statement is “People.” Cathy is known for her passion to serve others so they achieve the results they want.

Podcast: https://www.coachcert.com/podcast.html

Publications: Coaching Perspectives (a series of books with chapters by coach training graduates) https://www.coachcert.com/resources/recommended-reading/coaching-perspectives-series-by-the-center-for-coaching-certification-and-more.html

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