Challenges for Small Business Owners

Challenges for Small Business Owners

By Stephanie Haywood of mylifeboost.com

Starting your own small business means putting yourself in a position to control your own financial fate. It’s important to remember that there are a few challenges you may encounter as you get your business off the ground. From marketing to employee recruitment, the Cambridge Financial Group shares the following challenges to help you better prepare for small business ownership. Challenges for Small Business Owners

Not having a plan.

When you’re running a business, you  strategize constantly. This means starting with a business plan and then continually changing and morphing to adapt to your market. One particular area to prioritize while planning is your company financials. Here, a financial planner can help you custom curate financial strategies from the beginning, and you can easily make decisions without an expert by your side. This is one area where the old adage of “failure to plan is planning to fail” holds true.

Spreading yourself too thin.

We all wear many hats as entrepreneurs. While we strive to handle all the tasks associated with our businesses, sometimes it’s best to bring on professionals to help us achieve our goals. The Small Business Administration explains that things like sales, IT, customer service, human resources, and marketing are all areas where it makes sense to outsource. Specific to marketing, bring in a helping hand, particularly when it comes to local SEO services and other forms of digital and social media marketing.

In the next blog we will look at the challenges you face when you are moving to the next level.

 

Cathy Liska

For content specific to coach training and coaching, guest blog posts are welcome.

Most blog posts here are written or curated by Cathy Liska, Guide from the Side®, CDP, MCC.

Cathy is CEO/Founder of the Center for Coaching Certification, CCC. As Guide from the Side®, she is a sought-after trainer and coach with over 30 years of experience in business management and ownership. Cathy built her diverse team at CCC that includes trainers, customer service, and coaches. She was Co-Leader for ICF’s Ethics Community of Practice, on the Leadership Team for the review and updating of the Code of Ethics in 2024, and active in the Ethics Water Cooler. To ensure she stays current in related areas of expertise, Cathy has earned the following: ICF’s Master Certified Coach (MCC), Certified Coach Trainer, Certified Consumer Credit Counselor, Certificate of Excellence in Nonprofit Leadership and Management, Grief Support Group Facilitator, Certified in the Drucker Self-Assessment Tool, Certified Apartment Manager, Certified Civil and Family Mediator, and Certified in DISC.

Cathy’s clients range from attorneys to corporate executives, government to nonprofit, entrepreneurs to children, under or unemployed to newly retired. She specializes in communication, management, conflict, and leadership. Her personal mission statement is “People.” Cathy is known for her passion to serve others so they achieve the results they want.

Podcast: https://www.coachcert.com/podcast.html

Publications: Coaching Perspectives (a series of books with chapters by coach training graduates) https://www.coachcert.com/resources/recommended-reading/coaching-perspectives-series-by-the-center-for-coaching-certification-and-more.html

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