Coaches Listen to Understand – 3 of 3

What isn’t said may be equally or even more important than what is said. Communication is 55% visual, 38% audio, and only 7% the words. This means that expression, gestures, tone, volume, and pace have a much greater impact on meaning than the words alone.

Coaches listen for the meaning behind words, and coaches listen for what is not said. To verify understanding, coaches use a technique called reflective listening. Reflective listening means reflecting the emotions behind the words. For example, when a client explains a situation and the coach senses excitement, the coach might ask, “It seems you are excited about this – is that correct?” This both demonstrates the deeper listening, and validates the client. It provides the opportunity for the client to experience the understanding, or to correct a misunderstanding if it occurs.

Because each of us wants to be heard and understood, a coach that listens with intention shows us their focus. A coach that rephrases demonstrates they heard, and a coach that reflects expresses understanding.

When reflecting, and in rephrasing too, a coach has an opportunity to model positive language and proactive processing for clients. This empowers the client to create focus and forward-thinking, thus expanding the possibilities and enhancing results.
What is your experience with reflective listening?

Cathy Liska

For content specific to coach training and coaching, guest blog posts are welcome.

Most blog posts here are written or curated by Cathy Liska, Guide from the Side®, CDP, MCC.

Cathy is CEO/Founder of the Center for Coaching Certification, CCC. As Guide from the Side®, she is a sought-after trainer and coach with over 30 years of experience in business management and ownership. Cathy built her diverse team at CCC that includes trainers, customer service, and coaches. She was Co-Leader for ICF’s Ethics Community of Practice, on the Leadership Team for the review and updating of the Code of Ethics in 2024, and active in the Ethics Water Cooler. To ensure she stays current in related areas of expertise, Cathy has earned the following: ICF’s Master Certified Coach (MCC), Certified Coach Trainer, Certified Consumer Credit Counselor, Certificate of Excellence in Nonprofit Leadership and Management, Grief Support Group Facilitator, Certified in the Drucker Self-Assessment Tool, Certified Apartment Manager, Certified Civil and Family Mediator, and Certified in DISC.

Cathy’s clients range from attorneys to corporate executives, government to nonprofit, entrepreneurs to children, under or unemployed to newly retired. She specializes in communication, management, conflict, and leadership. Her personal mission statement is “People.” Cathy is known for her passion to serve others so they achieve the results they want.

Podcast: https://www.coachcert.com/podcast.html

Publications: Coaching Perspectives (a series of books with chapters by coach training graduates) https://www.coachcert.com/resources/recommended-reading/coaching-perspectives-series-by-the-center-for-coaching-certification-and-more.html

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