Choosing a Coach Part 4

There is much discussion as to whether training should be required of coaches.  Those against training say that many untrained coaches provide good service.  It seems good coach-specific training would simply enhance the quality and professionalism.  Another point made is that training stifles creativity.  Good coach training programs encourage creativity in the process.  Some express concern over the quality of the training.  There are many training programs and which one provides the certification does make a difference.

According to a study by the Harvard Business Review, 70% assign some level of value to coach training.  Good coach training programs discuss the parameters of coaching compared to other professions.  While ethics seems to be a given; only some coach training programs discuss ethics and provide a Code of Ethics for coaches.  Effective coach training programs teach tools and techniques designed to develop the Core Competencies as published by the International Coach Federation (ICF).

When a coach has sought training and earned a certification they are demonstrating the value they place on learning, improving, and providing a quality service.  Ask a prospective coach if they are trained and ask them about their training program.  Visit the website of the coach training to ensure your comfort level with the quality of their professional development.

In the next blog post the outcomes of good coach training, ethics and skill, are discussed in further detail.

Cathy Liska

For content specific to coach training and coaching, guest blog posts are welcome.

Most blog posts here are written or curated by Cathy Liska, Guide from the Side®, CDP, MCC.

Cathy is CEO/Founder of the Center for Coaching Certification, CCC. As Guide from the Side®, she is a sought-after trainer and coach with over 30 years of experience in business management and ownership. Cathy built her diverse team at CCC that includes trainers, customer service, and coaches. She was Co-Leader for ICF’s Ethics Community of Practice, on the Leadership Team for the review and updating of the Code of Ethics in 2024, and active in the Ethics Water Cooler. To ensure she stays current in related areas of expertise, Cathy has earned the following: ICF’s Master Certified Coach (MCC), Certified Coach Trainer, Certified Consumer Credit Counselor, Certificate of Excellence in Nonprofit Leadership and Management, Grief Support Group Facilitator, Certified in the Drucker Self-Assessment Tool, Certified Apartment Manager, Certified Civil and Family Mediator, and Certified in DISC.

Cathy’s clients range from attorneys to corporate executives, government to nonprofit, entrepreneurs to children, under or unemployed to newly retired. She specializes in communication, management, conflict, and leadership. Her personal mission statement is “People.” Cathy is known for her passion to serve others so they achieve the results they want.

Podcast: https://www.coachcert.com/podcast.html

Publications: Coaching Perspectives (a series of books with chapters by coach training graduates) https://www.coachcert.com/resources/recommended-reading/coaching-perspectives-series-by-the-center-for-coaching-certification-and-more.html

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