{"id":7795,"date":"2018-01-29T09:00:49","date_gmt":"2018-01-29T09:00:49","guid":{"rendered":"https:\/\/www.coachcert.com\/coachingblog\/?p=7795"},"modified":"2018-01-03T13:41:35","modified_gmt":"2018-01-03T13:41:35","slug":"marketing-tips-for-wellness-coaches-and-trainers","status":"publish","type":"post","link":"https:\/\/www.coachcert.com\/coachingblog\/marketing-tips-for-wellness-coaches-and-trainers\/","title":{"rendered":"Marketing Tips for Wellness Coaches and Trainers"},"content":{"rendered":"

Marketing Tips for Wellness Coaches and Trainers<\/strong><\/p>\n

http:\/\/ptcert.co.uk<\/a><\/p>\n

by Tom Jankowski, info@ptcert.co.uk<\/p>\n

Wellness coaching<\/a> is a field that is gaining a lot of popularity today. \u00a0The busy kind of lifestyle people are living today exposes many people to conditions which unhealthy. \u00a0Many people are therefore turning to the wellness centers and coaches that offer training, exercises, and support to help improve one’s health.<\/p>\n

Competition and challenging economic situations require a smart marketing approach. \"NewBelow are a few tips for wellness professionals.<\/p>\n

Go Local<\/strong><\/p>\n

One of the best and more cost-effective strategies is to use online local marketing. \u00a0Competing locally in search engines means less competition and often brings excellent results, plus local visitors to your website convert into customers more frequently.<\/p>\n

Focusing on local marketing means you can use networking, flyers, and other events so it results in a lower marketing spend and customer acquisition cost. \u00a0It is easy to build real community locally around your wellbeing business when you have events that bring them together in your area.<\/p>\n

Provide Excellent Service<\/strong><\/p>\n

Acquiring new customers is expensive and time-consuming. \u00a0For that reason, it is important you get repetitive business and referrals from your existing customer base.<\/p>\n

To be able to win business from existing customers, focus on providing excellent service. \u00a0Make sure the service you offer is consistent and of the highest level. \u00a0A tip: Create clear terms of service to ensure your clients are fully aware of terms and accept them.<\/p>\n

Reward your customers for being loyal. Offer them loyalty discounts and free sessions. \u00a0Make them feel special and they will keep coming back. \u00a0Satisfied clients are an excellent source of referrals.<\/p>\n

Referral Marketing<\/strong><\/p>\n

Referral marketing is one of the smartest and least expensive marketing techniques and one of the most effective at the same time. \u00a0Referrals come from people you network with, those who see you present, your network, and of course other clients.<\/p>\n

Reward people who referrer you customers by offering free services or discounts for them and the people they refer.<\/p>\n

Right Pricing of Services and Products<\/strong><\/p>\n

Deciding on the price for your products and services might be quite challenging especially for new and upcoming wellness professionals.<\/p>\n

Check out what your competitors are offering as this will help you in gauging how to set your prices. \u00a0Be reasonable when setting your prices; take into consideration the kind and nature of your target clients.\u00a0 Then, provide high value for their investment.<\/p>\n","protected":false},"excerpt":{"rendered":"

Marketing Tips for Wellness Coaches and Trainers http:\/\/ptcert.co.uk by Tom Jankowski, info@ptcert.co.uk Wellness coaching is a field that is gaining a lot of popularity today. … <\/p>\n","protected":false},"author":1,"featured_media":6336,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[470,471,16,40],"tags":[45,50,189,64,329,623,315],"class_list":["post-7795","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-coaching-resources","category-coaching-skills","category-coaching-stories","category-tools-and-techniques","tag-coaches","tag-coaching","tag-focus","tag-marketing","tag-wellness","tag-wellness-coaches","tag-wellness-coaching","latest_post"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.coachcert.com\/coachingblog\/wp-json\/wp\/v2\/posts\/7795","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.coachcert.com\/coachingblog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.coachcert.com\/coachingblog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.coachcert.com\/coachingblog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.coachcert.com\/coachingblog\/wp-json\/wp\/v2\/comments?post=7795"}],"version-history":[{"count":2,"href":"https:\/\/www.coachcert.com\/coachingblog\/wp-json\/wp\/v2\/posts\/7795\/revisions"}],"predecessor-version":[{"id":7797,"href":"https:\/\/www.coachcert.com\/coachingblog\/wp-json\/wp\/v2\/posts\/7795\/revisions\/7797"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.coachcert.com\/coachingblog\/wp-json\/wp\/v2\/media\/6336"}],"wp:attachment":[{"href":"https:\/\/www.coachcert.com\/coachingblog\/wp-json\/wp\/v2\/media?parent=7795"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.coachcert.com\/coachingblog\/wp-json\/wp\/v2\/categories?post=7795"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.coachcert.com\/coachingblog\/wp-json\/wp\/v2\/tags?post=7795"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}