{"id":3148,"date":"2012-01-02T06:03:40","date_gmt":"2012-01-02T06:03:40","guid":{"rendered":"http:\/\/www.centerforcoachingcertification.com\/coachingblog\/?p=3148"},"modified":"2022-09-18T15:56:18","modified_gmt":"2022-09-18T15:56:18","slug":"achieve-and-sustain-excellence-in-coaching-16","status":"publish","type":"post","link":"https:\/\/www.coachcert.com\/coachingblog\/achieve-and-sustain-excellence-in-coaching-16\/","title":{"rendered":"Achieve and Sustain Excellence in Coaching 16"},"content":{"rendered":"<p>The key to sustainability is consistency in your marketing and consistency in the quality of your <a href=\"https:\/\/www.coachcert.com\/coaching.html\" target=\"_blank\" rel=\"noopener\">coaching<\/a>\u00a0services.\u00a0 Sometimes coaches fall in to<br \/>\nthe trap of frenetic marketing when business is slow and then no marketing when their coaching schedule is full.\u00a0 Set yourself up to achieve and sustain excellence in coaching with a plan that incorporates consistent marketing.<\/p>\n<p>Create a checklist for yourself that includes consistency.\u00a0 Based on the strategies in the previous blog post, here is a sample checklist:<\/p>\n<ul>\n<li>Update website content monthly.<\/li>\n<li>Work on SEO weekly.<\/li>\n<li>Publish blogs weekly and other articles at least monthly.<\/li>\n<li>Attend a networking event each month.<\/li>\n<li>Participate in online discussions weekly.<\/li>\n<li>Speak to a professional group monthly.<\/li>\n<li>Offer a workshop each quarter.<\/li>\n<li>Conduct a webinar or tele-seminar each month.<\/li>\n<\/ul>\n<p>Schedule 15-30 minutes each work day for your marketing and schedule time for the strategies that require several hours.\u00a0 Realize that when your schedule is full, consistency matters.\u00a0 Because coaching clients will work with you for an average of 6-12 months, your consistent marketing means that when one client completes their coaching, another is starting.\u00a0 Knowing that you have a consistent flow ensures your focus remains on providing quality services for sustained excellence in coaching.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The key to sustainability is consistency in your marketing and consistency in the quality of your coaching\u00a0services.\u00a0 Sometimes coaches fall in to the trap of &hellip; <\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[52,48,50,54,73,74],"class_list":["post-3148","post","type-post","status-publish","format-standard","hentry","category-business","tag-build","tag-coach","tag-coaching","tag-coaching-business","tag-marketing-strategies","tag-plan","latest_post"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.coachcert.com\/coachingblog\/wp-json\/wp\/v2\/posts\/3148","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.coachcert.com\/coachingblog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.coachcert.com\/coachingblog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.coachcert.com\/coachingblog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.coachcert.com\/coachingblog\/wp-json\/wp\/v2\/comments?post=3148"}],"version-history":[{"count":4,"href":"https:\/\/www.coachcert.com\/coachingblog\/wp-json\/wp\/v2\/posts\/3148\/revisions"}],"predecessor-version":[{"id":10876,"href":"https:\/\/www.coachcert.com\/coachingblog\/wp-json\/wp\/v2\/posts\/3148\/revisions\/10876"}],"wp:attachment":[{"href":"https:\/\/www.coachcert.com\/coachingblog\/wp-json\/wp\/v2\/media?parent=3148"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.coachcert.com\/coachingblog\/wp-json\/wp\/v2\/categories?post=3148"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.coachcert.com\/coachingblog\/wp-json\/wp\/v2\/tags?post=3148"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}